Key responsibilities:
- Assists with the coordination of marketing campaigns and works closely with the Marketing team to help with the execution of marketing activities in line with business objectives and revenue targets.
- Helps with the maintenance of the marketing activity calendar and supporting information.
- Helps the marketing activity owners to perform the readiness planning that ensures that all stakeholders understand the campaign mechanisms, timing, requirements and metrics.
- Works closely with relevant stakeholders, to help with the tracking and measurement of the success of these demand generation programs.
- Assists the execution of programs such as one-on-one campaigns, specific collateral, and other sales aids that generate new opportunities and/or close sales deals.
- Assists with the coordination of information load being distributed to marketing and communications teams.
- Helps with the delivery of content, tools and materials for internal and external communications.
- Participates in and assists with the facilitation of sales enablement activities that create alignment between sales, marketing and key partners.
- Supports on any marketing activities as required by the Marketing management team.
- Plan and execute events from concept to completion (e.g., conferences, product launches)
- Develop event proposals, budgets, and timelines.
- Source and negotiate with vendors and suppliers.
- Coordinate logistics including venue, catering, entertainment, transportation, and staffing.
- Oversee event setup, execution, and breakdown.
- Monitor event performance and prepare post-event reports.
To thrive in this role, you need to have:
- Some knowledge and understanding of all relevant industry standards.
- Some knowledge and understanding of best practices for marketing.
- Good written and verbal communication skills.
- Ability to interact with a variety of internal team members at different levels in the organization.
- Developing understanding of the features and benefit of the company’s products and services.
- Some understanding how databases are utilized in effective marketing.
- Ability to articulate company's value proposition.
- Ability to work with and manage many projects within the required deadlines.
- Some awareness of data privacy and compliance as they relate to marketing activities.
- Some knowledge of A/B testing principles and tools to optimize marketing campaigns by experimenting with different variations.
- Some understanding of conversion rate optimization (CRO) principles and tools to improve website and landing page conversions.
Academic qualifications and certifications:
- Bachelor’s degree or equivalent in Marketing Management or related field.
Required experience:
- A minimum of 3-5 years marketing experience.
- Experience working in a similar role and preferably within a similar type of working environment.
- Creative thinking and problem-solving.
- Budget management experience.
- Social media and digital marketing skills
Salary
Competitive
Monthly based
Location
, Merti, Isiolo, Kenya, Isiolo, Kenya
Job Overview
Location
, Merti, Isiolo, Kenya, Isiolo, Kenya
