MARKETING OFFICER

The Planned Parenthood Association of Ghana (PPAG), an NGO and a member of the International Planned Parenthood Federation (IPPF), and a leading provider of Sexual and Reproductive Health and Rights (SRHR) information, education and services, hereby invites result-oriented and committed persons to apply for the following vacant position to be filled in the Association. 

REPORT TO:  BUSINESS DEVELOPMENT MANAGER

LOCATION: HEAD OFFICE (ACCRA)( FOUNDER'S CENTRE) 

JOB PURPOSE: 

• To be responsible for all marketing strategies and activities within the Association and provide direction and feedback on major projects and ventures. 

• Handle conference and event bookings for the social enterprise. 

• Make key decisions regarding product distribution, budgeting, branding and sales 

• Works with other officers to set the overall direction and objectives for product and service offerings. 

KEY RESPONSIBILITIES 

• Promote the name, product and service of the unit through effective Marketing and Resource mobilization strategies. 

• Research and analyses market trends, competitor offerings, demographics and other information that affects marketing strategies in order to establish the best way to reach target groups 

• Use the research findings and analysis to provide direction to marketing to SMT through the supervisor regarding upcoming marketing projects, new products or services and overall strategy 

• Identify areas for improvement in product offerings, sales tactics, marketing strategy and promotional activities to create brand awareness 

• In collaboration with the supervisor, approves all marketing campaigns and plans before they are implemented. 

• Book conference services ensuring set up, catering services and client satisfaction are well coordinated. 

• Weigh in on important decisions involving product advertising, packaging, media channels and branding 

• Liaise with stakeholders and vendors to promote success of activities and enhance the Association’s presence. 

• Write, edit and proofread marketing material for use in different channels. 

• See all ventures through to completion and evaluate their success using various metrics 

• Maintain the Unit’s budget and ensure all marketing activities are cost-effective 

• Monitor marketing and sales performance and adjusts strategies as needed 

• Ensure that client’s expectation and service demands are met and delivered in time. 

• Assist in ensuring quality control for all job orders. 

• Liaise with Manager to prepare job dockets. 

• Conduct market research to identify opportunities for promotion and growth 

• Welcome visitors to the unit and assist them in the purpose of their visit. 

• Ensure that in-coming mails to the Managers outfit are sorted and duly dealt with. 

• Work with other company officers to establish budgets and marketing objectives. 

• Monitor marketing and sales performance and adjusts strategies as needed 

QUALIFICATION AND EXPERIENCE: 

▪ A good first degree in Marketing OR Professional qualification OR its equivalent in related field with a minimum of three (3) years relevant working experience. A secretarial background will be an added advantage. 

THE PERSON MUST: 

▪ Have very good communication and report writing skills 

▪ Be honest, transparent, reliable and duty-conscious with good looking personality 

▪ Have high sense of responsibility, humor, be judgmental and able to take initiatives 

▪ Be a team player and self-motivated 

▪ Be able to work for long hours 

▪ Have excellent human relationship skills and be youth friendly. 

▪ Have the ability to source for information and initiate innovative strategies for enhanced performance 

▪ Be able to work with little or no supervision

▪ Be able to travel at short notice 

▪ Attention to details 

▪ Must be well organized 

How to Apply 

All interested persons with requisite qualification(s), should kindly send their Application Letters with a detailed Curriculum Vitae (CV), including two referees and cell phone numbers

Only shortlisted applicants will be invited for an interview. Note: Closing Date: 31st December, 2025 

• People living with HIV and disability are eligible and encouraged to apply

• PPAG believes in Child and Vulnerable Adults’ protection policy