MARKETING EXECUTIVE

Job Summary

We are looking for a dynamic and results-oriented Marketing Executive to join our security services team. The successful candidate will be responsible for marketing and selling our comprehensive security solutions—including physical guarding, electronic surveillance, access control, and integrated security systems—to corporate clients, property managers, and commercial establishments. You will play a key role in driving revenue growth by identifying new business opportunities, achieving sales targets, and building lasting client relationships.

Key Responsibilities

1. Sales & Business Development

• Actively market and promote the company's full range of security services to prospective clients across various industries (commercial, industrial, hospitality, residential, and government sectors).
• Identify and pursue new business opportunities through cold calling, networking, site visits, and referrals.
• Generate leads, qualify prospects, and convert them into long-term clients.
• Achieve and exceed assigned monthly, quarterly, and annual sales targets.

2. Client Relationship Management

• Build and maintain strong, trust-based relationships with existing and potential clients.
• Conduct client needs assessments to understand their security challenges and tailor solutions accordingly.
• Provide exceptional post-sales support to ensure client satisfaction and retention.

3. Proposal Development & Follow-Up

• Prepare persuasive sales proposals, quotations, and service contracts in collaboration with the operations team.
• Follow up on all sales opportunities, tenders, and RFQs in a timely and professional manner.
• Maintain accurate records of all sales activities, client interactions, and pipeline status in the CRM system.

4. Market Intelligence & Brand Promotion

• Stay updated on industry trends, competitor activities, and emerging security technologies.
• Participate in promotional activities, trade shows, and networking events to enhance brand visibility.
• Provide feedback to management on market demands and client preferences.

Qualifications & Experience

Education:

• Bachelor’s Degree or HND in Marketing, Business Administration, Communications, or a related field.

Experience:

• 2–4 years of proven experience in sales or marketing, preferably within the security services, facilities management, or B2B services industry.
• Demonstrated ability to meet and exceed sales targets.

Skills & Competencies:

• Excellent communication, presentation, and negotiation skills.
• Strong self-motivation, drive, and a hunter mentality.
• Ability to work independently and manage time effectively.
• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
• A valid driver’s license and willingness to travel within Accra and surrounding areas.

Key Performance Indicators (KPIs)

• Monthly/quarterly sales revenue achieved.
• Number of new clients acquired.
• Conversion rate of leads to closed deals.
• Client retention and satisfaction scores.
• Quality and timeliness of proposals and follow-ups.