Social Media Intern

Job Summary
10Alytics is seeking a creative, enthusiastic, and digitally savvy Social Media Intern to support the execution of its social media strategy. The successful candidate will assist in creating engaging content, managing online communities, monitoring social media trends, and supporting the delivery of marketing campaigns across multiple platforms.
The ideal candidate should have a passion for social media, content creation, and digital marketing, with a strong interest in building brand awareness and engaging online audiences.

Key Responsibilities
* Content Creation: Create engaging social media content, including posts, captions, graphics, short videos, and stories that align with the company’s brand identity.
* Social Media Management: Assist in managing the company’s social media accounts across platforms such as LinkedIn, Instagram, Facebook, TikTok, and X.
* Content Scheduling: Help plan, organize, and schedule social media posts according to the content calendar.
* Community Engagement: Respond to comments, messages, and audience enquiries professionally while encouraging meaningful online interactions.
* Trend Monitoring: Research emerging social media trends, popular topics, hashtags, and content formats relevant to the company’s audience.
* Campaign Support: Assist in executing social media campaigns to promote 10Alytics’ training programmes, services, and brand initiatives.
* Brand Awareness: Contribute ideas and strategies to increase online visibility, audience reach, and follower growth.
* Performance Monitoring: Track engagement, reach, impressions, follower growth, and other relevant social media metrics.
* Content Research: Research industry developments, educational topics, and audience interests to develop relevant content ideas.
* Team Collaboration: Work with the marketing team to ensure consistent messaging and alignment with the company’s marketing objectives.
* Reporting: Assist in preparing regular reports on social media activities, campaign performance, and audience engagement.

Qualifications and Requirements
* A background in Marketing, Communications, Public Relations, Journalism, Digital Media, or a related field is an advantage.
* Basic knowledge of social media platforms and their content formats.
* Good writing, proofreading, and communication skills.
* Creativity and an eye for engaging visual content.
* Familiarity with Canva or other basic graphic design tools is an advantage.
* Basic video editing skills are desirable.
* Understanding of social media analytics and engagement metrics is an advantage.
* Good organizational skills and attention to detail.
* Ability to work collaboratively and meet deadlines.
* Willingness to learn, accept feedback, and develop digital marketing skills.

Key Performance Indicators (KPIs)
* Consistency and quality of published content.
* Growth in social media reach and audience engagement.
* Improvement in follower growth across platforms.
* Timely execution of the social media content calendar.
* Contribution to successful marketing campaigns.
* Responsiveness to audience comments and enquiries.
* Quality of content ideas and performance reports.