Marketing Leader

Your Key Responsibilities:

• Growth & Demand Generation: Craft and implement robust multi-channel acquisition strategies to enhance brand awareness and generate high-quality leads.
• Marketing Strategy & Execution: Architect and execute a cohesive go-to-market strategy that aligns with our business objectives and revenue aspirations.
• Brand Positioning & Thought Leadership: Amplify our market presence through persuasive storytelling, high-quality content, and active community participation.
• SEO & Content Marketing: Develop and oversee a content strategy that boosts organic reach and cements ZenRows as a thought leader.
• Paid Media & Performance Marketing: Manage and optimize paid channels like Google and LinkedIn to ensure maximum ROI.
• Sales & Marketing Alignment: Collaborate closely with the Sales team to refine the Ideal Customer Profile, enhance lead quality, and boost conversion rates.
• Customer & Market Insights: Leverage insights from data, market research, and customer feedback to refine marketing tactics and campaign effectiveness.
• Team Building & Leadership: Directly recruit, mentor, and lead a high-performing marketing team, fostering an environment of growth and excellence.
• Product Marketing Expertise: Utilize extensive product marketing knowledge to develop compelling product narratives, align marketing strategies with the product roadmap, and drive the product lifecycle from introduction to market saturation.
  
  

The Person: We are scouting for a visionary yet pragmatic marketing leader who can ignite rapid growth while crafting a scalable marketing framework. You should be deeply entrenched in the trenches of B2B SaaS marketing, with a proven ability to lead by example and inspire your team to new heights.

You should have:

• 7+ years of B2B SaaS marketing experience, with a robust portfolio showcasing hands-on expertise in key marketing disciplines.
• At least 3+ years in a leadership role with a track record of strategic decision-making and operational excellence.
• Profound knowledge of growth marketing, demand generation, and performance marketing.
• Skilled in using marketing automation tools like HubSpot, Marketo, or ActiveCampaign.
• Demonstrated success in brand positioning and messaging, particularly in technical or developer-focused markets.
• Proven ability to drive revenue growth through creative and effective marketing strategies.
• Competence in data analysis with a knack for turning insights into actionable strategies.
• Exceptional leadership qualities, capable of hiring, coaching, and leading marketing teams to success.
• Stellar communication skills and adeptness at fostering collaboration across functions.
• Fluent in English, with proficiency in both written and spoken forms.
• Comfortable in a remote, startup environment, capable of working independently and proactively.

Why You Will Love Working Here:

• Remote Flexibility: Enjoy the freedom to work from anywhere, focused purely on your outcomes.
• Dynamic Growth Opportunities: Experience rapid career advancement in a thriving startup.
• Impactful Work: Play a direct role in shaping the company's strategy and growth.
• Supportive Environment: Join a team that values both professional and personal development.

Benefits:

• Competitive salary with equity options.
• Flexible working hours to accommodate a healthy work-life balance.
• Personal development budget for continuous learning.
• Annual company retreats in scenic Bilbao.