Social Media Strategist & Content Marketer

Who are we searching for?

• You're a fashion-forward strategist with experience in content marketing and social media management.
• You're an aesthetic genius who can curate, create, and strategize with the eye of an editor and the mind of a growth hacker.
• You're obsessed with Instagram and TikTok and know how to turn scrolls into sales.
• You're a self-starter who doesn’t wait for direction, you take initiative, bring ideas to life, and hold yourself to high standards.
• You're comfortable juggling strategy, content creation, and client-facing conversations.
• You're naturally stylish, deeply intuitive about visual culture, and passionate about fashion, beauty, and storytelling.

Your responsibilities…

Social Strategy & Brand Growth

• You will design and execute strategic social media roadmaps tailored to the brand’s identity and target market.
• You will manage platform-specific content calendars, ensuring relevance, consistency, and cohesion.
• You will track trends, analyze performance metrics, and refine strategies for growth and engagement.

Content Creation & Campaign Development

• You will ideate and produce scroll-stopping content including Reels, Stories, carousels, and TikToks.
• You will write captivating captions, hooks, and call-to-actions aligned with the brand’s voice.
• You will create visual assets and campaign creatives that bring fashion and lifestyle narratives to life.

Email & Digital Marketing

• You will develop email flows, newsletters, and launch campaigns that drive clicks and conversions.
• You will manage waitlists, storytelling content, and lifestyle-driven email marketing that feels personal and premium.
• You will collaborate with design and brand teams to translate brand ethos into digital campaigns.

Trend Tracking & Community Insight

• You will monitor social and cultural trends to keep our clients relevant and ahead of the curve.
• You will pitch trend-based content ideas, viral audio hooks, and timely campaign moments.
• You will integrate audience insights to enhance brand connection and relatability.

To be considered, you should have…

• 3–5 years’ experience in social media strategy, content marketing, or digital brand management.
• A strong portfolio showcasing your ability to create and manage visual, high-performing content (especially for fashion or lifestyle brands).
• Proficiency with Instagram, TikTok, and tools like CapCut, InShot, Canva, or Adobe Suite.
• Excellent writing skills,  your captions, emails, and copy convert and connect.
• A deep understanding of visual storytelling, audience psychology, and cultural nuance.
• Experience managing content calendars, launch plans, and analytics tools.

Challenges you may face in this role…

• Managing multiple brand voices across platforms without losing authenticity.
• Balancing performance analytics with creative intuition.
• Staying inspired and original in a saturated social media landscape.
• Navigating time zones and feedback loops with global clients and collaborators.

The goodies…

• Competitive compensation and project bonuses
• Remote-friendly, flexible work culture
• Access to a diverse portfolio of fashion and lifestyle clients
• Creative freedom with support from an experienced team
• Exposure to global trends and digital storytelling at its finest
• Opportunities for personal growth, portfolio building, and long-term collaboration