Job Summary:
A reputable financial institution in Accra is seeking an experienced and innovative Marketing Manager to lead its marketing initiatives. The successful candidate will be responsible for identifying new market opportunities, enhancing brand visibility, and driving product profitability through strategic marketing campaigns and client engagement.
Description / Key Responsibilities:
• Gather and analyze information to identify new market opportunities, customer needs, and trends.
• Conduct market research, sales forecasting, and strategic planning to ensure the profitability of products and services.
• Prospect and engage new clients while maintaining existing relationships.
• Analyze financial aspects of product development and evaluate marketing campaign performance.
• Collaborate in the creation and development of new financial products.
• Provide insights and recommendations to leadership for product and market improvements.
• Perform other related duties as assigned.
Competencies / Requirements:
• Bachelor’s degree in Business Administration, Marketing, Finance, or related field.
• Minimum of 5 years experience as a Marketing Manager (preferably within the financial sector).
• Proven ability to identify target audiences and develop strategies for financial products.
• Strong leadership, presentation, and interpersonal skills.
• Innovative and creative mindset with excellent strategic thinking ability.
• Master’s degree will be an added advantage.
How to Apply:
Interested applicants should send their CVs to with the subject line “Marketing Manager.”
Salary
Competitive
Monthly based
Location
Accra, Greater Accra Region, Ghana
Accra, Greater Accra Region, Ghana