Job Summary
10Alytics is seeking a proactive, creative, and results-driven Growth Associate to support initiatives that drive learner acquisition, increase brand visibility, and promote business growth.
The successful candidate will contribute to lead generation, partnership development, community engagement, and marketing campaigns while identifying new opportunities to expand the organization’s reach and impact. The role involves working closely with the marketing, sales, and operations teams to implement growth strategies, improve customer conversion rates, and achieve organizational objectives.
Key Responsibilities
* Lead Generation: Identify and attract potential learners through digital channels, outreach activities, and other lead-generation initiatives.
* Learner Acquisition: Support strategies and campaigns designed to attract new learners to the organization’s training programmes and services.
* Partnership Development: Identify potential business partners, educational institutions, communities, and other organizations for collaboration.
* Marketing Campaigns: Assist in planning, coordinating, and executing growth campaigns to increase brand awareness and generate leads.
* Community Engagement: Build and maintain relationships with online and offline communities to promote the organization’s programmes and services.
* Market Research: Research industry trends, competitors, customer needs, and emerging opportunities to support business expansion.
* Conversion Optimization: Monitor the customer journey, identify barriers to conversion, and recommend improvements to turn leads into enrolled learners.
* Cross-Functional Collaboration: Work with marketing, sales, and operations teams to ensure effective execution of growth initiatives.
* Performance Tracking: Monitor campaign performance, lead generation, learner acquisition, and conversion metrics.
* Growth Opportunity Identification: Explore innovative strategies, channels, and partnerships that can expand the organization’s market reach and impact.
* Reporting: Prepare regular reports on growth activities, campaign outcomes, and progress toward business objectives.
Qualifications and Requirements
* A bachelor’s degree or HND in Marketing, Business Administration, Communications, Entrepreneurship, or a related field is an advantage.
* Experience in growth marketing, sales, business development, digital marketing, or customer acquisition is desirable.
* Strong communication, presentation, and interpersonal skills.
* Basic understanding of lead generation, marketing campaigns, and customer conversion strategies.
* Proficiency in Microsoft Office, Google Workspace, and digital communication tools.
* Strong research, analytical, and problem-solving skills.
* Ability to work collaboratively across different teams.
* Good organizational skills and the ability to manage multiple tasks.
* A proactive, creative, and results-oriented approach to work.
* Willingness to learn, experiment with new growth strategies, and adapt to changing business needs.
Key Performance Indicators (KPIs)
* Number of qualified leads generated.
* Number of new learners acquired.
* Lead-to-enrolment conversion rate.
* Growth in brand visibility and community engagement.
* Number of successful partnerships established.
* Performance and effectiveness of growth campaigns.
* Contribution to revenue growth and business expansion.
Salary
Competitive
Monthly based
Remote Job
Worldwide
Ghana
