The Role:
Lead and drive the Company’s marketing strategy, brand growth, product penetration, market expansion and overall marketing performance.
Key Responsibilities:
- Develop and implement marketing strategies and annual plans.
- Lead brand, product and portfolio management.
- Drive market growth, product penetration and brand awareness.
- Oversee market research, campaigns, digital marketing and communications.
- Identify new market opportunities and drive product launches.
- Manage marketing budgets, KPIs and team performance.
- Collaborate with Sales, Regulatory, Finance, Supply Chain and other functions.
- Ensure compliance with FDA requirements and applicable pharmaceutical regulations.
Qualifications & Experience:
- Bachelor’s degree in Marketing, Business, Pharmacy, Pharmaceutical Sciences, Communications or related field.
- MBA/Master’s degree or professional marketing certification is an advantage.
- 8-10 years’ marketing experience, including 3-5 years in a senior leadership role.
- Experience in pharmaceutical, healthcare or FMCG industries; pharmaceutical/healthcare experience preferred.
- Proven experience in brand/product management, market development and product launches.
- Strong understanding of the Ghanaian market and pharmaceutical regulatory environment is an advantage.
Key Skills:
- Strategic & Commercial Thinking
- Brand & Product Management
- Leadership
- Market Research & Analytics
- Digital Marketing
- Communication
- Negotiation
- Innovation & Execution
What We Offer:
- Competitive remuneration.
Salary
Competitive
Monthly based
Location
Ghana
Job Overview
Location
Ghana